North Georgia Surgery & Comprehensive Breast Center

[photo: NGS Logo]

Partnering with Claridy Communications, a Chattanooga-based marketing firm, JAD was retained to create the logo for a general surgery and breast care center. The goal of the identity was to communicate warmth, compassion and credibility in the surgical and medical field. The delicacy of the serifs in the typography illustrates the surgeon's precision and accuracy.

arrow